Cultivated meat investment in 2021.

The news of a new invention can cause interest, delight, a desire to try a new product as soon as possible, or distrust, skepticism, and fear.

May 17, 2021

This also applies to such new technology in the field of nutrition as the production of cultured meat. To form your own opinion about this new product, you need to figure out this issue yourself.

First, you need to figure out what cultured meat is and what its features are. We have covered these topics in detail in the previous articles “What is cultured meat” and “Problems and prospects in the production of cultured meat”. This article will talk about what signs indicate that this technology is promising, will continue to evolve, and will be popular in the future.

Opinion polls, information from forums, and social networks can only partially reflect the opinion of people about the product. But the most accurate indicator of the attitude to a particular technology or product, including cultivated meat, are the economic indicators of individual companies and the industry as a whole. Each customer votes with their wallet. If a product is in demand, it is actively bought, then the product is popular. This feature is very accurate when the product has already entered the market and has become quite widespread. But when a technology is in its early stages, prototypes are in progress, and sales are low, the more important indicator is the amount of investment in the technology. Investors vote with their capital for the future of technology. Investors use their knowledge, experience, and intuition to find new earning opportunities in an incredibly fantastic idea at first glance. The planet's population is growing, so it is logical to invest in developing new food sources.

How much invested the cultured meat industry attracts, and how does this amount change over time?

Here are some examples:

  • Meatable, a startup that grows cultured meat using the patented opti-ox technology, was created in 2018 with initial funding of $10 million. They released their first product in 2020. And in early 2021, they received a $43 million investment. It has already announced plans for small-scale production and expansion of the range. Total investments in a startup for 4 years of its existence already amount to more than $60 million.
  • The startup EatJust was created in 2011 and has attracted $300 million investments during this time. It has developed only a semi-industrial production of cultivated meat so far, but its market value is already estimated at $1.2 billion.
  • The number of startups is also growing. In 2018, 5 startups were known to grow alternative meat. In 2020 more than 20 startups attracted $1.4 billion investments, and in 2021 these numbers will increase even more. According to various sources, the market for cultivated meat is growing by 7-8% annually, and after the release of mass products on the market, growth will accelerate.
  • As statistics show, the amount of investment in cultivated meat is growing steadily. This means high confidence and good prospects for this technology. Startups created in the period 2011-2018 have done a great job and are already ready for mass production of their products. This means that investors who believe in and support the new technology will be able to generate huge returns. It's not too late to join them.